Sidewalk, the Personalized City Guide to Entertainment, Goes Live in San Diego

SAN DIEGO, Nov. 19, 1997 — No more excuses for going to the same restaurant again, missing the one concert you wanted to see, or enduring another evening of takeout and TV reruns when a city of entertainment options awaits. San Diego Sidewalk
™
city guide, published by Microsoft Corp., is now available on the World Wide Web at (http://sidewalk.com/) .

There are nearly 2,500 restaurants in the San Diego area. Fifty-five movie houses. Parks to enjoy and getaways to discover. Clubs and bars. Theaters, galleries and museums. “Yet people in San Diego are working longer hours and paying the price in their social lives,” said Moya Gollaher, general manager of San Diego Sidewalk.

Sidewalk research shows that people have less free time and more entertainment options than ever before. At the end of a long workday or week, many residents find it challenging to sort through the array of entertainment options to try new things. “That’s why Sidewalk is designed to be a virtual entertainment adviser, matching your tastes and interests with the best San Diego has to offer,” Gollaher said.

“Sidewalk fits your busy lifestyle by helping you make better decisions about what to do in your free time,” said Kristin Ewald, executive producer of San Diego Sidewalk. “Our team of editors tracks down hundreds of events every day in the San Diego area. The site lets you customize the information so it’s easy to find the things you are interested in.”

San Diego Sidewalk covers everything from concerts and movies to restaurants and sporting events, with previews, reviews and personalized event recommendations about what’s happening in San Diego. “We even go one step further to make sure you don’t miss the events you care about most,” Ewald said. “Sidewalk tracks your favorite events and performers, alerting you by e-mail while there’s still time to get tickets.”

Other Sidewalk guides are available for Boston, San Francisco, Seattle, Denver, Houston, the Twin Cities, New York, Washington, D.C., and Sydney, Australia.

Founded in 1975, Microsoft Corp. (NASDAQ
“MSFT”
) is the worldwide leader in software for personal computers. The company offers a wide range of products and services for business and personal use, each designed with the mission of making it easier and more enjoyable for people to take advantage of the full power of personal computing every day.

Microsoft and Sidewalk are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

Other product and company names herein may be trademarks of their respective owners.

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