Media Alert: Microsoft Participates in the 2009 International Consumer Electronics Show

REDMOND, Wash. — Jan. 2, 2009 — Microsoft Corp. has planned the following press activities for the 2009 International Consumer Electronics Show (CES) in Las Vegas Jan. 8–11.

Microsoft Keynote Address

Steve Ballmer, chief executive officer of Microsoft, and Robbie Bach, president of the Entertainment & Devices Division, will deliver the pre-show 2009 International CES keynote address at 6:30 p.m. PST Wednesday, Jan. 7, in the Palazzo Ballroom at the Venetian Resort Hotel Casino in Las Vegas.

Admission to the keynote address will be granted on a first-come, first-served basis to accredited members of the media and analysts with their official CES badges and badge holders. Credentials can be picked up in the CES pressroom at the Las Vegas Convention Center (LVCC), Room S229, between the Central and South Halls, or in the Sands/Venetian lower level in Room 203. Attendees may pick up only their own badge. The doors to the ballroom will open at 5:15 p.m. on Level 5. The media waiting room will open at 5 p.m. Members of the media and analysts are encouraged to arrive at the theater well in advance of the opening to help ensure admission. The keynote address will also be webcast live and on demand at http://www.microsoft.com/ces.

Following are some important notes regarding security at the Microsoft keynote event:

  • Members of the media and analysts carrying bags into the keynote event will be asked to present their badge; bags will be subject to search.

  • Still cameras will be allowed for credentialed photographers, but camera bags are subject to search and will be checked before photographers enter the keynote auditorium; flash photography will be permitted for the first minute only.

  • Broadcast crews will not be allowed to set up video cameras at the keynote event; only recording decks are permitted. An audio-video mult box will be provided. Broadcasters planning to plug into the mult box must contact [email protected] to make arrangements before the event.

  • No live broadcasting or webcasting of the keynote address, or rebroadcasting of the keynote address in its entirety, will be allowed.

  • For members of the media who cannot attend, satellite feeds will be available through the following coordinates:

  • U.S. feed no. 1: Jan. 7, 9:30–9:45 p.m. PST
    Galaxy 17 Transponder 13 (KU-Band, Analog)
    Downlink Frequency: 11960 Horizontal

  • U.S. feed no. 2: Jan. 8, 1–1:15 a.m. PST
    AMC 03 Transponder 03 (C-Band, Analog)
    Downlink Frequency: 3760 Horizontal

  • U.S. feed no. 3:Jan. 8, 4–4:15 a.m. PST
    AMC 03 Transponder 03 (C-Band, Analog)
    Downlink Frequency: 3760 Horizontal

  • International feed: Jan. 8, after 4 a.m. GMT (Jan. 7, 8 p.m. PST)
    Available via the Reuters World News Express to Reuters subscribers for seven days.

Videotapes of the keynote address will be available on request in the Microsoft booth throughout the show starting Thursday, Jan. 8. In addition, portions of the keynote address and product b-roll will be available on http://www.microsoft.com/presspass. Transcripts and view-on-demand portions of the keynote address will be available on http://www.microsoft.com/ces beginning Thursday morning.

Panels and Conferences With Microsoft Participants

Wednesday, Jan. 7

  • Billboard Digital Music Live! Music 2.0 panel. 9:50–10:35 a.m. PST, LVCC North Hall room N255–257. Chris Stephenson, general manager of Global Marketing, Microsoft Zune.

Thursday, Jan. 8

  • “IPTV: More Than Reruns and Movies” panel. Noon–1 p.m. PST, LVCC North Hall room N256. Joe Seidel, global director of Business Development, Connected TV.

  • CNET: “The Next Big Thing” panel. 3–4 p.m. PST, LVCC North Hall room N255–257. Brian Hall, general manager, Windows Live Business Group.

Friday, Jan. 9

  • “Ubiquitous Video to the Consumer: The Technology and Content Enablers — Broadband, IPTV, Mobile and TV” panel. Noon–1 p.m. PST, LVCC North Hall room N259. Derek Turner, senior product manager, Connected TV.

  • “Connected Game Consoles: King of the Digital Home” panel. 12:45–2 p.m. PST, LVCC South Hall room S106–107. Ben Huang, director of Product Management, Connected TV.

  • “Tech and Emerging Countries” panel. 2–3 p.m. PST, The Venetian Palazzo Ballroom. Kentaro Toyama, assistant managing director, Microsoft Research India

  • “TV 2.0 — The Future of the Set Top Box” panel. 2:15–3:30 p.m. PST, LVCC South Hall room S106–107. Joe Seidel, global director of Business Development, Connected TV.

Saturday, Jan. 10

“Personalized TV: Exploring the True Power of IPTV” panel. Noon–1 p.m. PST, LVCC North Hall room N259. Ben Huang, director of Product Management, Connected TV.

Microsoft Booth Activities

A variety of activities will take place at the Microsoft booth, No. 7144, in the Central Hall of the LVCC. The Microsoft booth will feature interactive scenarios showcasing products that highlight Microsoft platforms and technologies.

Microsoft Pressroom

The Microsoft Pressroom meeting rooms are located within the Microsoft booth, No. 7144, in the Central Hall. Visit a booth information desk for help locating them. Press tent hours are Thursday, 10 a.m.–5:30 p.m.; Friday, 9 a.m.–5:30 p.m.; and Saturday, 9 a.m.–1 p.m. For more information on Microsoft-related events and activities at 2009 International CES, members of the press are invited to visit http://www.microsoft.com/ces.

Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at http://www.microsoft.com/presspass on Microsoft’s corporate information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft’s Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/presspass/contactpr.mspx.

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