Microsoft Surface Pro Launches in Hong Kong

The Surface family represents amazing value and choice, meeting customer needs for balancing both work and play

HONG KONG, 17 May 2013 — Microsoft Hong Kong today announced the launch of Surface Pro, making it the newest model of the Surface family available in Hong Kong. With a starting retail price of HK$7,088, Surface Pro will be available for purchase at designated stores of two major retailers, namely Fortress and Suning.

“Surface combines the best of a tablet and a PC. With expectations of massive global sales, Surface Pro joins the Surface family in Hong Kong to help users balance both work and play,” said Horace Chow, General Manager of Microsoft Hong Kong. “We are also pleased to introduce a new retail partner in Hong Kong. With Fortress and Suning, users can experience and purchase Surface devices in more places than ever before.”

Surface is an extension of the Windows experience, letting customers work, play and connect with the people who matter to them. It features an ultra-light, durable casing and an integrated kickstand and cover that allow customers to be productive anywhere, as well as a full-sized USB port and microSDXC card slot for adding additional storage and a 16:9 widescreen high-definition display that makes it optimal for viewing and sharing content easily. With such incredible features, Surface lets customers easily transition between entertainment and creation.

Surface Pro is comparable to a full-blown Windows laptop that boasts tablet capabilities. For the first time, customers can have a fully functional PC that looks, feels and acts like a tablet. With Surface Pro, customers can do virtually everything they have ever done on a PC, ranging from using their favorite desktop applications to enjoying the protection of world-class safety and security software. Surface RT is best described as a tablet with some laptop capabilities, weaving productivity and mobility into one beautiful product. It is great for those looking for all-day

1battery life and an entertainment-first experience with the ability to still get work done.

Microsoft Surface Pro officialy launched today in Hong Kong
Microsoft Surface Pro officialy launched today in Hong Kong

Horace Chow, General Manager of Microsoft Hong Kong attended the Surface Pro First
Horace Chow, General Manager of Microsoft Hong Kong attended the Surface Pro First

(L-R) Ken Ng, Merchandise Director of Fortress, Horace Chow, General Manager of Microsoft Hong Kong, Moses Chan and Tony Chin, Deputy Chief Merchandising Officer of Hong Kong Suning.
(L-R) Ken Ng, Merchandise Director of Fortress, Horace Chow, General Manager of Microsoft Hong Kong, Moses Chan and Tony Chin, Deputy Chief Merchandising Officer of Hong Kong Suning.

Moses accidentally dropped his Surface Pro, but luckily Raymond Hung, Head of Windows Business Group at Microsoft Hong Kong, informed him that the product is as resilient as he is. It doesn't matter how many times it is dropped.
Moses accidentally dropped his Surface Pro, but luckily Raymond Hung, Head of Windows Business Group at Microsoft Hong Kong, informed him that the product is as resilient as he is. It doesn’t matter how many times it is dropped.

To show support for Moses’ new business, Horace Chow, General Manager of Microsoft Hong Kong, presented him a Surface Pro.
To show support for Moses’ new business, Horace Chow, General Manager of Microsoft Hong Kong, presented him a Surface Pro.

Over 100 citizens lined up at the Surface Pro First Sale Event. The first buyer began queuing at 4:30 am.
Over 100 citizens lined up at the Surface Pro First Sale Event. The first buyer began queuing at 4:30 am.

Microsoft has launched the first Surface ‘Click in and do more’ Play and Work Experience Booth in Hong Kong, giving users a chance to experience the fun and convenience that the Surface series provides.
Microsoft has launched the first Surface ‘Click in and do more’ Play and Work Experience Booth in Hong Kong, giving users a chance to experience the fun and convenience that the Surface series provides.

Microsoft Surface Pro
Microsoft Surface Pro

Surface Pro will be available in two SKUs: a 64GB version with a Surface Pen, and a 128GB version with a Surface Pen. Surface with Windows RT will be available in four SKUs: a 32GB version, a 32GB version bundled with a black Touch Cover, a 64GB version and 64GB version bundled with a black Touch Cover. A variety of accessories will also be available, including Touch Covers in three vibrant colors — black, white and cyan — so users can express their personal style. There is also the option to purchase a Type Cover in black, which adds moving keys for a more traditional typing experience.

Surface Pro Retail Price
64GB + Surface Pen HK$7,088
128GB + Surface Pen HK$7,888
Surface RT Retail Price
32GB HK$3,888
32GB + black Touch Cover HK$4,688
64GB HK$4,688
64GB + black Touch Cover HK$5,488
Accessories Retail Price
Touch Cover (in black, white, cyan) HK$968
Type Cover (in black) HK$1,048

Today marked the first sale of Surface Pro in Hong Kong. The first batch of 50 Surface Pro buyers received a Touch Cover and Office 365 Home Premium set for free, while the second batch of 100 Surface Pro buyers received an Office 365 Home Premium set and a Microsoft Wedge Touch Mouse as complimentary gifts. Buyers purchasing the Surface RT also received a free Microsoft Wedge Touch Mouse while stocks lasted.

For more information about Surface Pro and Surface RT, please visit www.microsoft.com/hk/surface.
Up to 8 hours.

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