Music x Technology: Childish Gambino

Gambino approached Microsoft with his bold vision to create a new world for his latest release, “Awaken, My Love!”. Childish Gambino wanted to create a virtual world that would blend the physical and digital, real and imaginary, and allow his fans from around the globe to experience his world. Together, Childish Gambino and Microsoft began work on designing PHAROS, a virtual reality experience under the same name in the California desert.