Microsoft Logo Programs Show Strong Momentum

LAS VEGAS, Nov. 18, 1996 — More than 800 third-party software titles now carry the
“Designed for Microsoft® Windows® 95″
logo, up 1,000 percent in 15 months, while more than 130 products have earned the

Designed for Microsoft BackOffice
logo, up 300 percent in six months. The newest Microsoft logo –
“Designed for Microsoft Windows NT® and Windows 95,”
introduced two months ago – is now carried by many of the industry’s top sellers: Adobe Photoshop, Autodesk AutoCAD, Micrografx Windows Draw, MicroHelp Uninstaller, Oracle PowerObjects and Symantec pcANYWHERE32.

To receive the Designed for Microsoft Windows NT and Windows 95 logo, software products must meet technical requirements including basic stability and functionality on the Windows 95 and/or Windows NT Workstation operating systems, as well as support for key operating system technologies such as proper installation and uninstallation, Distributed Component Object Model (DCOM), long file names and the universal naming convention. Technical requirements for the Designed for Microsoft BackOffice logo include running as a Windows NT Server Service, support for standard networking technologies such as IPX/SPX and TCP/IP, support for the unified logon in Windows NT, and the ability to install the product using Microsoft Systems Management Server.

Strong Industry Support

Vendors of products that have earned Microsoft logos have access to a broad range of Microsoft marketing programs, including special press activities, joint advertising programs, and participation in Microsoft product launches and industry trade show activities. Products that carry the logos are also showcased on the Microsoft Web site and on CD-ROM samplers distributed directly to hundreds of thousands of Microsoft customers.

“In a recent Microsoft survey, 90 percent of customers told us they believe products that bear the Windows logo are of high quality and provide greater compatibility with Microsoft Windows,”
said Solveig Whittle, product manager, desktop and business systems division at Microsoft.
“Our logos show at a glance when customers walk into the store whether the software has been tested on our operating systems.”

“Adobe is committed to delivering state-of-the-art graphics and publishing solutions that are optimized for both Windows NT and Windows 95,”
said Robert Roblin, senior vice president of marketing at Adobe Systems Inc.

Microsoft’s new Designed for Windows NT and

Windows 95 logo program assures our customers that when they get one of Adobe’s flagship products, such as Adobe Photoshop or Adobe Pagemaker, they’re getting a tool that takes full advantage of the power of Windows and enables them to create visually exciting content for online or print publishing.

Customers can learn more about products that bear the Designed for Windows NT and Windows 95 and Designed for Microsoft BackOffice logos – and ISVs can learn how to apply for the logo programs – from two locations on the Microsoft Web site: and .

Founded in 1975, Microsoft (NASDAQ
) is the worldwide leader in software for personal computers. The company offers a wide range of products and services for business and personal use, each designed with the mission of making it easier and more enjoyable for people to take advantage of the full power of personal computing every day.

Microsoft, Windows, BackOffice and Windows NT are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

Other product and company names herein may be trademarks of their respective owners.

Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at on Microsoft’s corporate information pages.

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