Is Your Dad Really Worth Floor Seats at the NBA Playoffs?
REDMOND, Wash., June 9, 1998 — Is your dad a devoted
“Mr. Mom”
who made it to all of your Little League games or a clueless dad who showed up late to your science fair? Is he more of a Ward Cleaver or a Homer Simpson? This Father’s Day, with the help of the
Dad-O-Meter, a new site feature on the Microsoft® Sidewalk
™
personalized online city guide to entertainment published by Microsoft, it’s time to rate your dear old dad (or deadbeat dad) and find a gift that suits his personality. Sound harsh? Maybe so, but this is your one chance all year to put your hard-earned money on the line to show what he’s really worth.
Despite his downfalls, chances are your dad’s a pretty good guy, which means he deserves something fun to do on Father’s Day. This year, give your dad the gift of entertainment rather than another tool he’ll never use or a tie he’ll never wear. The Sidewalk Dad-O-Meter consists of a fun quiz that asks questions about how your dad handled situations when you were younger. Once you complete the multiple-choice questions, the Dad-O-Meter instantly analyzes your responses and determines which type of dad you have:
“Sweater Dad,” “Handy Man,” “Couch Potato”
or
“90s Guy.”
It then recommends entertainment gift ideas that fit his personality – everything from gastronomic adventures to sports you can watch and play.
“Whether you’re looking for white water rapids to get dad’s heart rate up or the hottest barbecue to make him sweat, Sidewalk is full of ideas for Father’s Day,”
said John Wilburn, Sidewalk executive producer at Microsoft.
“The Dad-O-Meter lets you actually rate your dad to find the perfect gift for him and maybe even a gift you can both enjoy together. Research has identified that people have less free time than ever, so time spent with Dad is one of the best gifts you could give.”
The Sidewalk personalized guide to entertainment, published by Microsoft Corp., offers residents a way to make better decisions about what to do, where to go, what to see and when to see it. From concerts to movies, restaurants and sporting events, Sidewalk provides previews, reviews and even customized suggestions about what’s happening every day. Sidewalk is available in Seattle; New York; Boston; Houston; Denver; Minneapolis/St. Paul; San Francisco; San Diego; Washington; and Sydney, Australia. Sidewalk is scheduled to be available in the top 50 U.S. cities by the end of 1998.
Sidewalk is free on the World Wide Web (connect-time charges may apply) at http://sidewalk.com/ and is a featured offering on The Microsoft Network online service at http://www.MSN.com/ .
Founded in 1975, Microsoft (Nasdaq
“MSFT”
) is the worldwide leader in software for personal computers. The company offers a wide range of products and services for business and personal use, each designed with the mission of making it easier and more enjoyable for people to take advantage of the full power of personal computing every day.
Microsoft and Sidewalk are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
Other product and company names herein may be trademarks of their respective owners.
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