REDMOND, Wash., and LOS ANGELES, Nov. 15, 1999 — Microsoft Corp. and Entertainment Boulevard Inc., one of the Internet’s top sources of streaming entertainment-related media, today announced the formation of a strategic relationship designed to expand the extensive current and future programming content of EntertainmentBlvd.com in the Microsoft® Windows Media TM format. This move represents a significant milestone in the availability of high-quality digital content on the Web.
Entertainment Boulevard will become a preferred provider on WindowsMedia.com, where selections from its vast library of music videos and movie trailers, as well as live events broadcast in the Windows Media format, will be featured through links to the EntertainmentBlvd.com site.
“We have always focused on making our content available in only the highest-quality audio and video,”
said Stephen Brown, CEO of Entertainment Boulevard.
“Entertainment Boulevard and Microsoft are committed to providing our customers with exciting, high-quality digital content. Windows Media is unequaled in quality and a perfect match to help achieve our goal.”
“We’re thrilled to be working with Entertainment Boulevard to bring its wealth of exciting content to the millions of Windows Media Player users,”
said Will Poole, general manager, Streaming Media Division at Microsoft.
“Windows Media is the proven solution for delivering what consumers want: high-quality digital entertainment.”
Entertainment Boulevard’s library contains more than 2,000 music videos, including performances by such artists as Britney Spears and the Backstreet Boys. Among the more than 500 movie trailers on Entertainment Boulevard’s roster are previews for such major motion pictures as
“The World is Not Enough”
“Toy Story 2.”
Content from Entertainment Boulevard will be available in Windows Media format beginning in December.
WindowsMedia.com ( http://windowsmedia.com/ ), part of the MSN TM network of Internet services, is among the fastest-growing major audio and video guides on the Internet. WindowsMedia.com provides access to localized audio and video content worldwide, including major music and video events from more than 1,000 radio stations and more than 1,000 content providers.
About Windows Media Technologies
Windows Media Technologies is the leading digital media platform that provides consumers, content providers, solution providers, software developers and corporations with unmatched audio and video quality. Windows Media Technologies 4, which includes Windows Media Player, Windows Media Services, Windows Media Tools and the Windows Media SDK, is available for free* download at http://www.microsoft.com/windows/windowsmedia/ . More than 50 million copies of the free* Windows Media Player have been downloaded to date.
Founded in 1975, Microsoft (Nasdaq
) is the worldwide leader in software for personal and business computing. The company offers a wide range of products and services designed to empower people through great software – any time, any place and on any device.
About Entertainment Boulevard
Entertainment Boulevard Inc. (Nasdaq OTCBB
), http://www.entertainmentblvd.com/ , is one of the leading providers of streaming entertainment-related media on the Internet. Among the firm’s award-winning Web sites is one of the most comprehensive interactive music video channels on the Web. Entertainment Boulevard’s music site has rapidly become a premier music destination site on the Internet. The firm’s mandate of Internet global expansion includes launching current and future Web sites under the umbrella of EntertainmentBlvd.com. Based in Los Angeles, Entertainment Boulevard is aggressively developing and implementing strategic alliances with key commerce and entertainment companies, broadening its presence worldwide.
Microsoft, Windows Media and MSN are either registered trademarks or trademark of Microsoft Corp. in the United States and/or other countries.
Other product and company names herein may be trademarks of their respective owners.
Forward-looking statements in this press release are made pursuant to the
provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, the continued popularity of the company’s Web sites and product orders stemming therefrom, increased levels of competition, technological change, dependence upon third-party suppliers and other risks.
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