MIAMI BEACH, Fla., Aug. 23, 2001 — YupiMSN, http://www.yupimsn.com/ , a leading network of Spanish-language sites recently acquired by T1msn, the joint venture between Tel
fonos de M
xico (TELMEX) and Microsoft Corp . , today announced the launch of its Spanish-language version of MSN® Explorer. The YupiMSN version of MSN Explorer is localized and tailored to the needs and interests of Spanish-speaking Internet users in the United States and Latin America. MSN Explorer delivers an unparalleled and unique Internet experience, combining the best of content and services from the YupiMSN network of Internet services to form a single integrated experience that helps consumers get more from the Web. The YupiMSN version of the MSN Explorer can be downloaded by visiting http://www.yupimsn.com/explorer/ .
The development of MSN Explorer has been guided by three goals: to provide consumers with an easy way to use the Web, to personalize and thus enrich the user Web experience, and to bring the Web’s most exciting features together into an integrated interface. The YupiMSN version of MSN Explorer is integrated with localized YupiMSN services and content in Spanish, such as the MSN Hotmail® Web-based e-mail service, MSN Messenger Service and MSN Search, customized weather and news information, and quick access to CiudadFutura, the YupiMSN community offering. By introducing this
“portal and browser in one,”
YupiMSN is the first U.S. Hispanic and panregional provider of this free,* integrated experience for Spanish-speaking consumers on the Web in these markets.**
“MSN Explorer lays the groundwork for YupiMSN to have a better relationship with its audience by offering one simple-to-use, integrated and personalized interface, enabling users to be more productive from their Internet experience. That is good for the Internet and good for our users,”
said Oscar Co
n, president and CEO of YupiMSN.
“MSN Explorer also introduces enhanced marketing opportunities for advertisers and content providers.”
MSN Explorer’s key features and benefits include the following:
Guided tour. Through an interactive tour, users are automatically offered the opportunity to learn about key features of MSN Explorer and how to take advantage of them.
Easy migration. Users can migrate favorites from Microsoft® Internet Explorer and contacts from the Outlook® Express messaging and collaboration client.
Unified navigation. The friendly, elegant user interface provides one-click access to key features, including browsing, e-mail, instant messaging (IM) and personal finance information, all displayed in a single pane with backward and forward navigation buttons.
Automatic sign-in to Web services. When users sign in to MSN Explorer, they are automatically signed in to all Microsoft Passport services, including e-mail and instant messaging.
Support for multiple users. MSN Explorer supports up to nine regular Microsoft Passport accounts, each with its own settings such as favorites, e-mail and instant messaging buddies. It also includes a guest sign-in option.
Automatic update. New features and modifications are distributed to users automatically.
My Settings page. This page provides a single location where users can customize their Web-related settings.
(My Stuff) bar. The new left-hand navigation bar is a customizable area where users can choose which features will appear in the bar and the order in which they are listed.
Roaming settings. Users can go to another PC (or Web-enabled device that supports access to MSN), enter their user name and password, and check e-mail, instant messaging and more from MSN.
Unified notifications. Users are notified of new events, such as a friend coming online, a new e-mail or instant message, or a reminder from MSN calendar, in a friendly, consistent fashion.
Integrated media player. Users can play and control audio and video files in the integrated media player without launching separate applications.
Accessibility features. MSN Explorer has been built from the ground up with accessibility in mind. Extensive keyboard equivalents are available, as well as several other features that enable use by a wide range of users.
Services access outside MSN Explorer. Users can continue to receive instant messages and notifications without having MSN Explorer fully launched.
“Whether you’re a beginner or an advanced Internet user, MSN Explorer will grow with you,”
said Carlos Cardona, founder and chief technology officer of YupiMSN.
“YupiMSN is proud to offer its users a new browser with one-click access to the things that they do most.”
The MSN Explorer installation is low-impact. For users with Microsoft Internet
Explorer 5 or later browser software and a 56Kbps modem, it takes approximately 15 minutes to download the 5MB MSN Explorer. Also, MSN Explorer does not broadly assume system default settings or modify other programs, so there is less chance of any disruption to the working environment. To run MSN Explorer, users need the following:
A PC with a Pentium 90MHz or faster processor
Internet access (connect-time charges may apply)
Microsoft Windows® 95, Windows 98, Windows Millennium Edition (Windows Me) or Windows 2000 operating system
A minimum of 16 MB of RAM
170 MB of available hard disk space needed to install (after installation, only 60 MB will be used)
VGA or higher-resolution graphics card (minimum 800×600 resolution recommended)
Microsoft Mouse or compatible pointing device recommended
28.8Kbps or faster modem
Founded in 1996, YupiMSN is a leading network of Spanish-language sites which responds to the great need for easy-to-use and relevant offerings on the Web in Spanish. YupiMSN enables its large and loyal audience of Spanish-speaking consumers in the United States and Latin America to take full advantage of all the benefits the Web has to offer. The YupiMSN network provides marketers with unique and innovative opportunities to effectively reach their target audiences. Within its flagship portal site, YupiMSN features best-of-breed content and services such as MSN Hotmail, MSN Messenger Service, MSN Search as well as popular communities such as CiudadFutura.com, htt://www.ciudadfutura.com/ , considered to be the first Spanish-language online community and MujerFutura.com, http://www.mujerfutura.com/ , a specialized site catering to the interests and needs of Spanish-speaking women. YupiMSN was acquired by the Microsoft and Telmex joint venture, T1msn , in June 2001. More information can be found at http://www.yupi.com/ .
MSN is the world’s most popular destination on the Web, attracting more than 230 million visitors per month. Available in 33 markets and 17 languages, MSN provides consumers with their home on the Web – where they can get everything they need from the Web and make the most of their time online. MSN is a world leader in delivering Web services to consumers and digital marketing solutions to businesses worldwide. MSN is located on the Web at http://www.msn.com/ .
Founded in 1975, Microsoft (Nasdaq
) is the worldwide leader in software, services and Internet technologies for personal and business computing. The company offers a wide range of products and services designed to empower people through great software –
any time, any place and on any device.
Telmex is the leading communications company in Mexico with more than 12 million telephone lines in service, offering telecommunications services through a 68,000-kilometer fiber-optic digital network. Telmex and its subsidiaries offer a wide range of advanced telecommunications, data and video services, and Internet access as well as integrated telecom solutions for corporate customers like Data Connectivity and Internet Data Centers Infrastructure. Today Telmex is the telecommunications solutions provider leading in Mexico between products designed for all population segments. If you are interested in viewing additional information on Telmex, please visit the Telmex Web page at http://www.telmex.com/ .
* Connect-time and local and long-distance telephone toll charges may apply.
** Separate Internet access is required, and connect-time charges may apply.
Microsoft, MSN, Hotmail, Outlook and Windows are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.
For more information, press only:
Nerea Alvarez, YupiMSN, (305) 459-4113, [email protected]