REDMOND, Wash., April 21, 2003 — Microsoft Corp. today announced that Microsoft®
Publisher 2002, a comprehensive yet extremely easy-to-use software program that enables real estate professionals to create professional-quality marketing materials in minutes, is available on a free* 30-day trial basis. Real estate professionals can order a free trial CD at http://www.microsoft.com/publisher/realty/ and can begin using Publisher to create high-quality color brochures, postcards, property fliers, business cards and other marketing materials just as the busy spring home-buying season swings into full gear.
“As the real estate industry becomes faster-paced and more competitive, Realtors know they simply can’t afford to waste time or sacrifice quality, and that’s precisely where Publisher can help,”
said Katie Jordan, senior product manager for Microsoft Publisher 2002.
“In no time at all, they can begin using Publisher to produce exceptional marketing materials that truly will set them apart from the competition as they promote their customers’ listings.”
With Microsoft Publisher 2002, real estate professionals can create a full complement of materials tailored specifically to reflect their specialties and to appeal to their market niche and potential customers. Materials range from attractively designed fliers and postcards to business cards, brochures,
“Just Listed/Just Sold”
notices and other promotional materials that will help them and their respective companies stand out. Because Microsoft Publisher 2002 looks and works like the familiar Microsoft Office programs, real estate professionals can be productive immediately.
To help as many real estate agents as possible take advantage of the free* 30-day trial offer, advertisements announcing the offer recently began appearing in a variety of publications. Jordan noted that the Publisher 2002 desktop publishing program makes it easy to design print materials and Web-based promotional materials. The newest version provides easy-to-follow design guidance, thousands of customizable design templates, 15 new Master Design Sets (collections of matching business publications) for a total of 35, familiar Office features, menus and toolbars, and enhanced support for commercial printing and Web publishing.
Jim Olney, residential specialist with Skyline Properties in Seattle, is one of the growing numbers of professionals across the country whose business already is benefiting from Microsoft Publisher.
“With Publisher, I can save a considerable amount of time producing fliers, presentations and marketing materials,”
“Not only is it easier to produce these materials, but the end result is of much higher quality.”
Publisher also has earned praise from Realtor Magazine Online, which noted,
“Publisher 2002 boasts the combination of ease of use and sophisticated features which make it a ready solution for the range of documents you’ll use to promote your listings, yourself and your company.”
Founded in 1975, Microsoft (Nasdaq
) is the worldwide leader in software, services and Internet technologies for personal and business computing. The company offers a wide range of products and services designed to empower people through great software — any time, any place and on any device.
* The 30-day trial CD is free while supplies last in the 50 United States, District of Columbia and Canada. Includes free standard ground shipping and handling. Internet service provider fees and connect-time charges may apply. To receive the Microsoft Publisher 2002 30-day trial CD free, visit http://www.microsoft.com/publisher/realty/ . The Publisher 2002 30-day trial includes a fully functional version of Publisher 2002 on CD.
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