Media Alert: Tom Peters Talks About His New Book, “Re-imagine!,” In Free Worldwide Live Meeting Seminar

PlaceWare Inc., a wholly owned subsidiary of Microsoft Corp. and Real-Time Collaboration Solutions provider, today announced immediate online registration for a free webconference seminar in which Tom Peters will discuss his new book, “Re-imagine!,” live and uncensored. Titled “Re-imagine!: Business Excellence in a Disruptive Age,” the seminar will be delivered via Microsoft®
Office Live Meeting webconferencing — all you need to take part is a Web browser and a phone. We hope you’ll join us.

In his first book of the post-Enron, post-boom, post-9/11 era, Peters, one of America’s most influential business thinkers, proclaims that the old business playbooks are useless in a new world that’s messy and chaotic. His advice?

  • Fire all male salespeople!

  • Hire freaks!

Peters’ new book sounds an angry wake-up call to corporate America. In “Re-imagine!” Peters reinvents American business with passion, design and women at the helm. Declaring war on the worthless rules, absurd organizational barriers, and petty corporate middle managers that stand in the way of creativity and success, Peters lays out the new ground rules for uncertain times, where screwing up, destroying and “thinking weird” rule the day.

About Tom Peters

Fortune Magazine calls Tom Peters the Ur-guru (guru of gurus) of management and compares him to Ralph Waldo Emerson, Henry David Thoreau, Walt Whitman and H.L. Mencken. The Economist tags him the Uber-guru, and his unconventional views led BusinessWeek to describe Peters as “business’ best friend and worst nightmare.” Peters describes himself as a prince of disorder, champion of bold failures, maestro of zest, professional loudmouth (as a speaker he’s “a spitter,” according to Dilbert), corporate cheerleader, lover of markets, capitalist pig and card-carrying member of the American Civil Liberties Union.

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