Media Alert: Microsoft at 2006 International Consumer Electronics Show

Editors’ Update, Jan. 3, 2006 —
Details of the CONNECT2CAR panel on Jan. 6 have been updated since publication.

REDMOND, Wash. — Jan. 2, 2006 — Microsoft Corp. has planned the following press activities for 2006 International Consumer Electronics Show (CES), to be held in Las Vegas, Jan. 5–8.

Bill Gates’ Keynote Address

Timing. Bill Gates, chairman and chief software architect at Microsoft, will deliver the 2006 International CES keynote address at 6:30 p.m. PST Wednesday, Jan. 4, at the Las Vegas Hilton Theater.

Admission requirements. Admission to the keynote address will be granted to accredited members of the media and analysts on a first-come, first-served basis. Reporters and analysts must have their official CES badges and badge holders for admission to the keynote address. Credentials can be picked up in the CES Pressroom at the Las Vegas Convention Center, Room S229, between the Central and South halls. Attendees may pick up only their own badge. The doors to the keynote presentation will open at 5:45 p.m. Members of the media and analysts are encouraged to arrive at the theater well in advance of the opening to ensure their admission.

Following are some important notes regarding security at the Bill Gates keynote event:

  • Members of the media and analysts carrying bags into the keynote event will be asked to present their badge; bags will be subject to search.

  • Still cameras will be allowed for credentialed photographers, but camera bags are subject to search and will be checked before photographers enter the keynote auditorium; flash photography will be permitted for the first minute only.

  • Broadcast crews will not be allowed to set up video cameras at the keynote event; only recording decks are permitted. An audio-video mult box will be provided. Broadcasters planning to plug into the mult box must contact [email protected] to make arrangements before the event.

  • No live broadcasting or webcasting of the keynote address will be allowed, nor will rebroadcasting of the keynote address in its entirety.

  • For broadcasters who cannot attend, satellite feeds will be available through the following coordinates:

U.S. Feeds: Jan. 4, 2006, 9:15–9:30 p.m. PST

AMC 09 (KU SPACE) Transponder 14

Intelsat A-6 (CBAND) Transponder 16

Re-feed: Jan. 5, 2006, 5:30–5:45 a.m. PST

AMC 09 (KU SPACE) Transponder 5

Intelsat A-6 (CBAND) Transponder 13

WNS Feed:

(Worldwide) Jan. 5, 2006, 6:00–6:10 a.m. GMT/Jan. 4, 2006, 10:00–10:10 p.m. PST

Videotapes of the keynote address will be available upon request in the Microsoft® booth and Microsoft press tent on Thursday and throughout the show. Transcripts and view-on-demand portions of the keynote address will be posted to the CES virtual pressroom on the Microsoft PressPass Web site beginning Thursday morning.

Panels and Conferences With Microsoft Participants

Wednesday, Jan. 4, 2006

  • Will IPTV Challenge? 8:40–9:55 a.m. MGM Grand, Hemang Mehta, group product manager, Microsoft TV Division

  • Broadband Games Expand: From the Casual to the Networked PC Universe. 9–10:15 a.m. LVCC N257, Chris Early, product unit manager, Microsoft Casual Games

  • VoIP as a Strategic Platform Play. 9:30–10 a.m. Sands 102, Balz Wyss, senior product manager , Mobile Embedded Devices Group

  • Game Power on the Inside: Chips, Optical Technology and Microprocessors. 12:30–1:45 p.m. LVCC N259, Chris Donahue, director, Windows Graphics and Gaming Technologies

  • The Massively Multiplayer Gaming Explosion: From the PC to the Console and Mobile. 2:15–3:30 p.m. LVCC N257, Rich Wickham, director, Windows Graphics and Gaming Technologies

  • Advertising and Games: From In-Game Advertising to Cross-Promotional and Custom Brand Extension. 3:45–5 p.m. LVCC N259, Shawn McMichael, group product manager, Microsoft Casual Games

Thursday, Jan. 5, 2006

  • On-Demand Television — All-Access All the Time: From the Basic DTV Package, the Premium Package to the PVR-Enabled Viewer. 10:30–11:30 a.m. LVCC N259, Shari Glusker, group product manager, Microsoft TV Division

  • Strategies in Wireless Devices and Services: From Audio and Video to Downloads: How Innovation Drives Avenues for Subscriber and Revenue Expansion. Noon–1 p.m. LVCC N261, John Pollard, senior director, Windows Mobile Applications and Services Marketing

  • Automotive Telematics: Enabling Vehicles for Wireless Services. 1:30–2:30 p.m. LVCC N258, Peter Wengert, global director, Sales and Marketing, Automotive Business Unit

  • Move Over World, Broadband Is Taking Over. 1:30–2:30 p.m. LVCC S104-105, Kevin Dallas, general manager, Mobile Embedded Devices (MED) Platforms Product Planning and Management Group

  • Making Media Meaningful: TV on Consumers’ Terms? 1:30–2:45 p.m. LVCC S106-107, Hemang Mehta, group product manager, Microsoft TV Division

  • Next Steps Digital: Enabling a Whole-Home Entertainment Experience. 2:45–4 p.m. LVCC S106-107, Ed Graczyk, director, Marketing and Communications, Microsoft TV Division

  • Advertising Strategies in the Diversified Digital Culture: Broadcast, Cable, Satellite, Broadband, Games and Mobile. 3–4 p.m. LVCC N259, Kevin Browne, general manager, New Media and Franchise Development, Xbox

Friday, Jan. 6, 2006

  • The Networked Entertainment Home: The PVR/DVR, the Set-Top and PC Entertainment Server. 10:30–11:30 a.m. LVCC N259, Shari Glusker, group product manager, Microsoft TV Division

  • The Telco Advantage and the IPTV Digital Home: Gateway to Services — VoIP, Wireless Music, Broadband and Set-Top. 10:30–11:30 a.m. LVCC 261, Ed Graczyk, Director, Marketing and Communications, Microsoft TV Division

  • IP Video: Challenges and Opportunities. Noon–1 p.m. LVCC N264, Tim Fritzley, vice president, Global Sales and Services, Microsoft TV Division

  • CONNECT2CAR: The Automobile’s Convergence With Consumer Electronics. 9:30–11:30 a.m. N260, Martin Thall, general manager, Automotive Business Unit

Saturday, Jan. 7, 2006

  • Entertainment Expands the Digital Home: Networking, Sharing and Protecting. 10:30–11:30 a.m. LVCC N259, Philip Corman, director, Worldwide Partner Development, Microsoft TV Division

Microsoft Booth Activities

A variety of activities will take place at the Microsoft booth, No. 7144, in the Central Hall of the Las Vegas Convention Center. More than 30 Microsoft partners will be exhibiting in the booth, showcasing products and solutions that feature Microsoft platforms and technologies.

Microsoft Pressroom

The Microsoft PR meeting rooms are located in a tent in the North Building Silver Parking Lot. The parking lot is located directly across from the convention center, next to the tent where trade show badges can be picked up Thursday, 9 a.m.–6 p.m.; Friday, 9 a.m.–6 p.m.; and Saturday, 9 a.m.–noon. The pressroom will be closed on Sunday. For a list of Microsoft-related events and activities at 2006 International CES, members of the press are invited to visit

Microsoft, Windows, Windows Mobile and Xbox are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

Note to editors: If you are interested in viewing additional information on Microsoft, please visit the Microsoft Web page at on Microsoft’s corporate

information pages. Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance, journalists and analysts may contact Microsoft’s Rapid Response Team or other appropriate contacts listed at

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