REDMOND, Wash. — May 4, 2006 — Celebrity watchers rejoice! Today, Microsoft Corp.’s online local search and mapping service, Windows Live™ Local, launched CelebFavorites, a Web site that pinpoints the favorite haunts of eight of the world’s top athletes and entertainers, including Eva Longoria, Anna Kournikova, Jeff Bridges and Alex Rodriguez. Each celebrity has used the site to highlight his or her favorite restaurants, hotels, clubs, shops, museums or places to hang out.
CelebFavorites.com enables people to see exactly where each celebrity hangout is on the Windows Live Local map, get directions to and from each location, click through to the Web site of each business or point of interest, and even mark their own favorite places with “pushpins” and e-mail them to friends and family.
These are the celebrities participating and their respective cities:
Jeff Bridges — Santa Barbara, Calif.
Stacy Keibler — Washington, D.C., and Baltimore
Anna Kournikova — Miami
Eva Longoria — San Antonio
Alex Rodriguez — New York
Matt Leinart — Los Angeles
Brittany Murphy — Edison, N.J.
Brad Paisley — Nashville, Tenn.
The CelebFavorites.com Web site will run from May 5 to June 30.
“Windows Live Local combines local search, online maps, directions and local business listings into a seamless, all-in-one experience for people,” said Martin Taylor, corporate vice president of the Online Services Group at Microsoft. “By working with these celebrities to showcase the places they love to go, we hope to show how fun and easy it is to use the service, while helping people discover great new places they can call their own.”
For example, actress Eva Longoria has chosen 15 of her favorite places in San Antonio, including the AT&T Center, where she watches her favorite basketball team play. People can clearly see each venue marked on an aerial map of the city and can easily find information about and directions to each place.
By providing road maps, close-up aerial photography, business listings with telephone numbers, driving directions and traffic reports, Windows Live Local enables people to answer the question, “What’s it like there?”
People can see where the celebrities spend their time by visiting http://www.celebfavorites.com or get started on a five-star list of their own by checking out Windows Live Local (http://local.live.com).
About MSN and Windows Live
MSN® attracts more than 465 million unique users worldwide per month. With localized versions available globally in 42 markets and 21 languages, MSN is a world leader in delivering compelling programmed content experiences to consumers and online advertising opportunities to businesses worldwide. Windows Live, a new set of personal Internet services and software, is designed to bring together in one place all the relationships, information and interests people care about most, with enhanced safety and security features across their PC, devices and the Web.
MSN and Windows Live will be offered alongside each other as complementary services. Some Windows Live services entered an early beta phase on Nov. 1, 2005; these and future beta updates can be found at http://ideas.live.com. Windows Live is available at http://www.live.com. MSN is located on the Web at http://www.msn.com. MSN worldwide sites are located at http://www.msn.com/worldwide.ashx.
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
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