Microsoft Presents Cost-Cutting Demos and Innovative Solutions for Wall Street at SIFMA Technology Management Conference & Exhibit

NEW YORK — June 19, 2009


June 23–25, 2009
East Suite drop-in hours:

Tuesday, June 23: noon–4 p.m.

Wednesday, June 24: 10 a.m.–4 p.m.

Thursday, June 25: 10 a.m.–noon


Hilton New York1335 Avenue of the Americas
New York, New York


At SIFMA Tech 2009, Microsoft Corp. and its partners will demonstrate solutions that help capital markets customers uncover risk, assist with compatibility efforts, manage customer experiences, and reduce IT and business operation expenses. At the conference, Microsoft and its partners will demonstrate the following solutions in the East Suite on the fourth level:

  • Advisor Platform. AdviceAmerica Inc.’s suite of applications for financial advisors provides new functionality to its comprehensive portfolio management, customer relationship management (CRM), financial needs analysis and consumer-driven financial tools.

  • Institutional Client Platform. Salentica Advisor Desk, a complete CRM application, offers tracking and monitoring of client assets and activities.

  • Document Generation and Management. Xinnovation’s XiDocs uses the power of Microsoft software to offer a comprehensive package of tools that automates mission-critical documents that help save firms time and money with greater control and accountability.

  • High-Performance Computing. Microsoft’s Windows HPC Server 2008 works with Aleri’s Continuous Intelligence CEP (Complex Event Processing) offering to provide a scalable and flexible solution. The demo shows an Asian option pricing engine driven by market events.

  • Grid and Complex Event Processing Computing. Combined with the latest Microsoft technologies, GigaSpaces eXtreme Application Platform (XAP) demonstrates usability, performance and scalability for traders and analysts.

  • Portfolio and Trading Systems. Based upon Lab49’s QuickSilver framework, this solution highlights the first-ever full-featured trading system written entirely on Microsoft Silverlight.

  • .NET StockTrader application. Microsoft .NET StockTrader is a service-oriented, composite application that can significantly help improve cost efficiency and performance for firms.

Other Events:

Risk and Compliance Breakfast. Wednesday, June 24, Hilton East Suite, 7:30–9:30 a.m.

Excel Cocktail Reception. Wednesday, June 24, Hilton East Suite, 6 p.m.

Presentation by TABB Group on the results of its “Excel in the Enterprise” user survey

Wealth Management Breakfast. Thursday, June 25, East Suite, 7:30–9:30 a.m.


Craig Saint-Amour, Director, U.S. Capital Markets Group, Microsoft

Ed Briggs, Technology Strategist, U.S. Capital Markets Group, Microsoft

Stevan Vidich, Technology Architect, Worldwide Capital Markets Group, Microsoft

Resources:Microsoft has prepared a Smart Saver’s Guide to outline how customers focused on reducing expenses can adopt new solutions and business models to help emerge from today’s economic crisis intact, and positioned for greater success in the new economy. The guide is available for download at

More Information:

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