Digital Cultural Commentator: As the rise of visually-based social media networks such as Instagram and Pinterest demonstrates, tomorrow’s Generation Z audiences will think visual first in their engagement with culture. By 2025, an ability to speak a shared visual language will be vital to connect academic experts and the increasingly influential social media mavens who help mass audiences to discover and enjoy the arts. Meanwhile, brands seeking to build deep cultural relevance in a constantly-shifting commercial environment will need to find new ways to plug into centuries of human creativity and heritage to talk a visually-led young audiencehttps://news.microsoft.com/wp-content/uploads/prod/sites/68/2016/07/WIN13_AnaSofia_HP_01.png1382922