Visitors at the event will explore how Microsoft’s latest AI innovations are empowering people and businesses across Egypt, ultimately advancing the country’s digital economy.
Microsoft is showcasing how the latest advancements in Artificial Intelligence are powering the next phase of digital transformation across Egypt at the Cairo ICT exhibition (Cairo ICT 2023), which opened today at the Egypt International Exhibition Center New Cairo and will run till 22 November.
Microsoft’s participation as the event’s official AI Partner highlights the company’s commitment to making the promise of AI real in Egypt to power further innovation and accelerate the digital economy in line with Egypt’s National AI Strategy and the Digital Egypt transformation strategy. Under the event’s theme of ‘Ignite Innovation: Merging Minds & Machines for a Better World’, Microsoft is showcasing how organizations across Egypt can leverage the transformative power of AI to improve productivity, unleash creativity, and responsibly deploy groundbreaking solutions that tackle key challenges facing communities.
Commenting on the participation, Mirna Arif, General Manager, Microsoft Egypt, commended the government’s efforts in accelerating the adoption of AI and safeguarding its deployment, highlighting the recent launch of the Egyptian Charter for Responsible AI. Arif reinforced Microsoft’s commitment to an AI-powered future in Egypt, she said “At Microsoft, we believe that AI is the ultimate amplifier, and we are focused on responsibly creating AI solutions that enable people to achieve greater productivity, growth, and satisfaction in the work that they do. Cairo ICT 2023 is our stage to showcase these incredible possibilities and demonstrate how to leverage this technology to create a better, more connected future for all.”
Studies have found that the latest breakthroughs in AI are supporting diversification efforts and the growth of the digital economies across the region. It is estimated that the potential impact of AI on Middle Eastern economies will exceed $320 billion by 2030, and in Egypt, AI is set to contribute over $42.7 billion to the economy by 2030, or 7.7% of GDP. Mirna added, “We will continue to work closely with our partners to facilitate access to the latest breakthroughs in AI to help companies of all sizes and across industries, developers, students, and startups access the tools and resources they need to build their own AI applications, drive innovation, and advance digital economies.”