Jakarta, 15 August 2024 – Indosat Ooredoo Hutchison (Indosat or IOH) reaffirms its commitment to transition from Telco to AI Native TechCo by maximizing the use of artificial intelligence (AI) across the company’s operations. Continuing its collaboration with Microsoft, Indosat employs Copilot for Microsoft 365, an integrated AI assistant, to enhance productivity and connect communities across the Indonesian archipelago.
Sanjeev Rawat, Chief Digital Officer of Indosat Ooredoo Hutchison, emphasized the company’s broader mission alongside the partnership with Microsoft, saying, “At Indosat, we’re not just integrating AI into our strategy; we’re cultivating a culture of innovation. We aim to empower every Indonesian through AI-driven solutions, ensuring technology is embraced as a tool to positively impact our society.”
Indosat’s approach aligns with Microsoft’s Work Trend Index 2024, indicating shifts in Indonesia’s work dynamics through AI utilization. The study reveals that 92% of professionals in Indonesia leverage generative AI in the workplace, with 92% of leaders recognizing AI’s importance for enhancing competitiveness. This high adoption underscores the significance of using AI across various workforce layers. Consequently, leaders understand AI’s value can motivate employees and translate it into tangible business benefits.
“As a team engaged in information technology and digital operations, we often find ourselves trapped in technical aspects, leaving minimal time for routine tasks like document creation and content management. Copilot for Microsoft 365 has become a remarkable partner for us. Like having an intelligent assistant understanding our needs, this tool simplifies our tasks. It not only enhances productivity but also enables us to focus on strategic initiatives and customer service. Through efficient resource allocation, Indosat can enhance service quality for our vast customer base of more than 100 million, driving company growth,” added Sanjeev.
Copilot for Microsoft 365 streamlines various tasks such as managing meetings schedule, summarizing meeting minutes, and preparing emails. Its usage at Indosat has expanded from Digital Divisions to others, including Human Resources (HR), Business-to-Business (B2), and Network. In the transition from Telco to AI Native TechCo, Indosat supported by Microsoft in leveraging Copilot to enhance business impact and strategic contributions to digital connectivity.
Dharma Simorangkir, President Director of Microsoft, commented, “We are honored to support Indosat in their AI transformation journey from Telco to a TechCo. Integrating Microsoft Copilot into daily operations not only boosts productivity internally but also generates broad impacts beyond Indosat. Through increased effectiveness and innovation, Indosat promotes digital connectivity across Indonesia. This showcases the technology’s power to drive social impact, and Microsoft is thrilled to be part of this historical journey.”
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