Microsoft Connected Car Technology Named Best Telematics Solution of 2004

REDMOND, Wash., June 3, 2004 — Microsoft Corp.’s Connected Car Technology was named Best Telematics Solution at Telematics Update Awards 2004. A panel of automotive and telematics technology experts selected Microsoft
Connected Car Technology from a strong group of finalists including Motorola Inc.’s Global Telematics Platform, General Motors Corp.’s OnStar, QNX Software Systems Ltd.’s QNX Neutrino realtime operating system (RTOS) and Intelematics Australia Pty Ltd.’s DriveZone TSH.

“The winning companies from this year’s Telematics Update Awards are all very deserving of their recognition. The telematics solutions Gartner selected this year represent an important step forward for the industry in providing simple and reliable access to relevant information for drivers and carmakers alike,” said Thilo Koslowski, Gartner G2 vice president, Automotive lead analyst and Telematics Update Award judge.

Microsoft’s Connected Car Technology was recognized as the industry’s best end-to-end solution based on factors such as cost, quality and functionality. The technology races past today’s limited and often unsafe means for accessing information in the car, such as traditional maps, cell phones and personal digital assistants (PDAs). It also helps keep drivers clued in to maintenance concerns such as oil level or engine status so they don’t have to “guesstimate” when they’re due for their next service call. Microsoft’s Connected Car Technology focuses on providing drivers with useful information that makes getting from place to place easier than ever. Powered by Windows®
Automotive technology, the technology provides these features:

  • Advanced speech technology. Drivers can stay focused on the road ahead by using Microsoft’s powerful speech technology to get personalized traffic updates, place a phone call, ask for driving directions or even play digital music.

  • PDA and cell phone integration. Bluetooth®
    technology wirelessly connects a driver’s Bluetooth enabled cell phone and PDA to the vehicle’s electronics system, allowing drivers to speak to make and receive calls, receive meeting reminders, and access important data through the car audio system.

  • Web services. Drivers can avoid traffic jams, get the latest headlines or find the closest gas station with the lowest prices via MSN®
    Autos using personalized, voice-controlled Internet access.

  • Customized navigation. Taking a wrong turn is a thing of the past with Connected Car Technology’s voice-controlled navigation system. Drivers can find points of interest or get turn-by-turn directions with the help of Global Positioning System (GPS) and MapPoint®

  • Hands-free phone. Drivers will never again take their eyes off the road to make a call. They can enjoy a hands-free phone conversation while behind the wheel without the distraction of having to manually dial a number.

  • Remote diagnostics. Drivers are alerted to potential car problems and maintenance updates, potentially improving their car’s performance over its lifetime.

“We are very excited that our Connected Car Technology has been honored by the automotive community with a Telematics Update Award this year. It is great to be recognized over an impressive list of finalists for the work Microsoft is doing to deliver in-car solutions that make time on the road more efficient and enjoyable for everyone,” said Peter Wengert, group marketing manager for the Automotive Business Unit at Microsoft.

About Windows Automotive

Microsoft has been working with the automotive industry since 1995 to provide great software that delivers information, entertainment, communication and services in vehicles. The company works closely with automakers, suppliers, aftermarket manufacturers, service providers and consumers to provide the embedded automotive industry with the systems and tools for building the next generation of intelligent, Windows Powered devices that demand rich applications and access to Internet services for a wide range of flexible solutions. Windows Automotive is an open platform that allows developers to quickly create powerful in-car computing solutions. It offers flexibility, with a choice of computing platforms, hardware peripherals and software components, as well as a large community of experienced developers for Windows CE.

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Microsoft, Windows, MSN and MapPoint are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

Bluetooth is a trademark owned by the Bluetooth SIG and any use of such marks by Microsoft Corp. is under license.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

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