Microsoft Seminar Explores the Art of Saving Thousands of Dollars While Reaching More Customers Through Web Conferencing

REDMOND, Wash., Jan. 20, 2005 — On Jan. 27, Emir Aboulhosn, vice president of Marketing Communications for Laplink Software Inc., will discuss Laplink’s adoption of Microsoft
Office Live Meeting, an online collaboration and Web conferencing service, during an online business seminar titled “Laplink Connects With Its Customers.” During the complimentary seminar powered by Live Meeting, Aboulhosn will explore how Live Meeting has strengthened and shortened Laplink’s sales cycles while enabling the company to reach a broader audience without the need to travel. Aboulhosn will also discuss how Laplink expects to recover an estimated $80,000 in expenses and lost productivity by replacing some business travel with Live Meeting Web conferences.

During the seminar, Aboulhosn will interact with participants in real time through instant polling, ongoing questions and answers, and an online survey, empowering the audience to deliver immediate feedback, exchange ideas and communicate directly with him. The “Laplink Connects With Its Customers” business seminar is part of an ongoing series of complimentary business interest seminars powered by Live Meeting. These engaging seminars are targeted at helping companies maximize their potential through interactive discussions on topics that affect today’s business leaders, including communication as a business tool, customer loyalty, the power of persuasion and teamwork.

What: Emir Aboulhosn discusses Laplink’s adoption of Live Meeting and how the solution has benefited the company during the “Laplink Connects With Its Customers” business seminar.

When: Thursday, Jan. 27, 9–10 a.m. PST

Where: Details and registration information can be found at . Those interested in taking part in the seminar need only a phone and a PC with an Internet connection.

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