AI in Business 2018
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Book of News How the cloud, AI and data are enabling business transformation
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Official Microsoft Blog New guidelines for developing responsible conversational AI
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News highlights Microsoft announces updates to help businesses adopt AI
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Acquisition news Microsoft to acquire XOXCO, known for AI and bot capabilities
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Press pack Download information and photos from the event
As AI breakthroughs abound, businesses look to score benefits
When Arccos Golf launched its first performance tracking system for golfers, it combined the telemetry from sensors and a smartphone app to give players detailed data and feedback about every shot.
Knowing how far and how accurately they could hit the ball under different conditions helped players uncover weaknesses and improve their game. But there was so much more that could be done.
“We had an ‘a-ha moment’ about providing a virtual caddie for every player. Just like a human caddie, ours would know the player, know the course, know the weather and provide the player with a club recommendation,” said Jack Brown, senior vice president of product & software at Arccos Golf. “So we thought, ‘Why don’t we use AI to create a virtual caddie?’”
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