November 19, 2013
Marketing and storytelling: You can use Skype for it, even if you think you can’t

The most innovative marketing today has two elements in common: Great old-fashioned storytelling coupled with modern technology to help create, tell and share the story. The Skype marketing team takes these storytelling principles to heart, and just released a white paper to share what they’ve learned so they can help others.

November 18, 2013
Watch Bill Gates envision the future of computing in this video from 1995

The classic video is worth a look in its own right, but as Microsoft’s Jon C. Arnold notes, “There’s a lot in common between Bill’s speech” and what attendees are likely to hear at next week’s OpenText conference. Watch the video, then read Arnold’s post to learn more about what’s in store for next week.