Given the impact of COVID-19 on our society and the events industry, we needed to rethink how we approach in-person events for the foreseeable future.
At Microsoft, we quickly adapted many in-person events into digital experiences. We learned that it’s not enough to simply redesign, one must take the time to be thoughtful and brave about how to deliver content in this new reality for events.
We are excited to share our learnings with you. Please explore this website, video series, and resources that you can use to hopefully be useful to reimagine your events.
Take a behind-the-scenes look at how we put our learnings into practice with one of Microsoft’s marquee events.
We developed the below video series and resources that we hope will help enable your journey to digitally transform your in-person events into digital experiences.
Introduction to digital events
Sharing principles to get started
Writer’s room explained
Rethinking the approach to planning
Defining your programming framework
Driving attendee engagement
Theater to television
Preparing for a new medium
Presenting on camera
Art of moderation
Guiding group conversations