October 21, 2010
Kinect Ads: ‘You Are the Controller’

Microsoft launches a Kinect advertising campaign aimed to show people how the new controller-free entertainment experience can transform their living room.

October 18, 2010
JAY-Z Promoting New Book Via Bing Interactive Search Game

Bing and JAY-Z are partnering to promote the hip-hop star’s new book, “Decoded.” Bing created a multi-platform search experience and interactive game, where fans can immerse themselves in JAY-Z’s life and lyrics and search for the book’s pages, which are being hidden in the real world.