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    Xbox 360

    December 13, 2007
    Microsoft Releases Xbox 360 HD DVD Emulator to Help Speed Content Production and Lower Development Costs

    New tool streamlines development and testing process for HD DVD content, accelerates advancement of next-generation interactivity, including experiences powered by Microsoft HDi technology.

    December 12, 2007
    New XNA Game Studio 2.0 From Microsoft Enables Creation of Online Multiplayer Games Using LIVE

    Popular game development software now includes support for Xbox LIVE and Games for Windows — LIVE.

    December 4, 2007
    Xbox 360 Family Timer Launches Worldwide Through Xbox LIVE, Helping Families “Set the Clock” on Gaming

    Microsoft research reveals that parents in the U.S. and Europe would welcome a timer tool to help manage their children’s screen time.

    November 20, 2007
    Gamer Excitement Reaches Galactic Proportions as “Mass Effect” Touches Down Today on Retail Shelves in North America

    Highly anticipated Xbox 360 exclusive “Mass Effect” makes its long-awaited debut; SCI FI Channel to celebrate game’s release with exclusive half-hour special “Sci vs. Fi: Mass Effect.”

    November 20, 2007
    Interactive Gift Guide: Microsoft Products Ready for the Home this Holiday

    Journalists reporting on holiday buying trends can use an interactive gift guide to learn more about gift ideas from Microsoft and industry partners.

    November 13, 2007
    As Xbox LIVE Turns Five, Microsoft Announces Next Wave of Social Fun

    Xbox LIVE membership soars past 8 million mark, Microsoft unveils new download service for Xbox games direct to your living room beginning Dec. 4.

    November 7, 2007
    Get Your Trigger Finger Ready for a New Way to Play: “Scene It? Lights, Camera, Action” Available Today

    Popular movie trivia game makes its exclusive debut on Xbox 360 with four new wireless Big Button Pad controllers for the ultimate social gaming experience.

    November 7, 2007
    “Safety Is No Game. Is Your Family Set?” Campaign Kicks Off Second Year

    Q&A: Robbie Bach, president of Microsoft’s Entertainment and Devices Division, and Warlene Gary, National PTA CEO, announced a partnership between the two organizations to advocate for a balanced approach to interactive media use.

    November 5, 2007
    ESPN and Microsoft Offer Sporting Events and Programming On Demand for Xbox 360

    New agreement adds weekly events and ESPN shows via Xbox LIVE.

    October 23, 2007
    Microsoft Makes Donation to Benefit Spanish-Speaking and Low-Income Families

    Para Los Niños nonprofit organization receives 50 new Xbox 360 Arcade consoles and library of educational and entertainment programming in Spanish and English.

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